In New York public hospitals, vegan meals are now offered as an option by default – a policy which has generated 36% fewer emissions since being introduced. It offers an important lesson for behaviour change: people tend to accept the status quo.
Products of our environment
Our behaviour is shaped by forces outside our control.
Weather is not just for small talk – it has a greater impact on a store’s sales than either inflation or unemployment. Interestingly, of the four weather conditions assessed, wind is most likely to influence shopping.