If you ask people, they gravitate towards the era when they became adults. Over 70s choose the Swinging Sixties, while under 30s choose the 2010s.
Psychology & Science
It’s only recently that they’ve been used for flying. They were initially developed for insulation, arranged in multiple layers to preserve heat, before their shape evolved for camouflage and finally for flight.
The prestigious Gilbert et Gaillard wine contest was won by a €2.50 bottle, disguised as a premium product with a fancy name (‘Chateau Colombier’) and an eye-catching label.
When someone wins the lottery, it increases the chance of their neighbour going bankrupt: they see the good fortune next door and feel pressure to accumulate more assets of their own, especially flashy purchases like cars, that they simply can’t afford.